When designing or redesigning a nonprofit site, there are a lot of things to keep in mind, and a huge proportion of effort (somewhat rightfully) goes into designing the top half of the homepage. After all, this is what people will see first. It contains your logo, your main menu of options, and hopefully, a call to action like a donation button. But as important as these things are, don’t lose sight of the footer, the area at the bottom of the page, because this area is hugely important to your site’s success.